OK — the platform situation is starting to improve around here. The look may be Spartan right now, but at least I’ve migrated the contents of my personal blog from Blogger to the familiar and flexible environment of WordPress. Like Iron Man, I can feel the power rushing back into my core!
Thanks go out to Jason Brownell for making the switch from the old location; next up, we’ll redirect this spankin’ new version to the matthewrothenberg.com domain and forget that whole Blogger era ever happened.
Next step toward getting real with this blog: transferring it to a more flexible platform that will let me turn matthewrothenberg.com into a lean, mean self-promotion machine.
That means porting the blog over from its old digs on Blogger to a hosted WordPress environment I can skin like a bunny. I’ll also try to apply plug-ins to maintain whatever modest links this pig has collected over the years.
I’m looking forward to a technical assist from my pal, former Amazons bassist and Sceneroller partner Jason Brownell, who’ll be visiting from San Francisco tomorrow. We’re going to be talking about next moves for our software … and setting me up in a better position to publicize it won’t hurt!
Stay tuned for this blog to start looking a little more legit in the next few days. (Isn’t this meta?)
Like Geraldo Rivera prying open “Al Capone’s vaults,” I broke a few electronic locks on this blog and slid into the dusty darkness. And like Geraldo, the results are pretty underwhelming — a few bottles here, some mummified rats in the corner, and not a lot of content.
For a blog titled “matthewrothenberg.com” — a blog that bears the domain of someone with decades in the business of communicating, mostly via the written word — this place really sucks. To start cleaning up this mess, I might as well consider how it got so musty and flyblown in the first place.
Confession #1: I only set up this blog as a container for my resume. Back in October 2006, my friend and then-Hachette colleague Chris Herring pointed out that while I’d been happily participating in social media for years (including curating the user-generated content for ZDNet News), I’d never gotten around to taking this simple step toward self-promotion. D’oh!